Lexa Keenen

Projects

 

Project Templates

Projects listed below are offered as templates to help you identify what you design services best match what you are looking for, customizations can always be made. Prices are an estimation based on the services listed, please contact for specific quote tailored to your business needs.

 

Branding Project Templates

 
 

BABY BRANDING

Not ready for a full branding project yet but know you need to appear professional and cohesive to the audience you serve? This is perfect for entrepreneurs, solopreneurs, or anyone starting a small business or side hustle on a scrappy budget or as a proof of concept.

Includes:

  • No commitment discovery call (30 min)

  • Logo, font, limited color palette

  • File exports for print and web

Typically $500-$1,500

BRANDING BUILD OUT

Already have a logo or some part of your branding but need some additional elements in order to appear cohesive? I’ll take what you have and build out the rest of a branding package around it based on what items you are looking to include.

Includes:

  • No commitment discovery call (30 min)

  • Completion of your logo/fonts/colors trio

  • 1 round of revisions

  • File exports for print and web

  • Style guide

Typically $1,500- $2,500

FULL BrANDING

For business owners with a clear vision of how they want their business represented and ready to invest in branding, I’m here to help bring that vision to life.

Includes:

  • No commitment discovery call (30 min)

  • Brand moodboard to anchor the exploration

  • 3-5 logo concepts, font exploration, color palette options, to choose from

  • 2 rounds of revision as we bring to life the final delivery

  • Weekly email updates

  • Google Meet Calls to review work in progress and get feedback

  • Final delivery: family of logos, fonts, and colors (file exports for print and web)

  • Style guide

Typically $2,500- $3,500

Ask about adding on a branding vision workshop to get clear on your brand! Read about String & Story’s transformational experience here.

 

Web + UX Project Templates

Website Map (Wireframe)

Do you have a landing page for your business and a desire to build it into a full multi-page site? Or perhaps you want to build your own website and not sure where to start?

Includes:

  • No commitment discovery call (30 min)

  • Site map with suggested URLs

  • Website map or “wireframe” of content layout, type, and linking strategy

Think of this as a blueprint to your website so you can build it yourself and ensure that you have the right information creating the right funnel to see the engagement you want from your customers.

Starting at $1,500

Website buildout

Using everyone’s favorite website platform (Squarespace), we’ll work together as I build and bring to live

Includes:

  • No commitment discovery call (30 min)

  • Website map items listed above

  • Design and build out of all web pages

  • Basic SEO information (page titles and descriptions)

  • Domain transfer (if applicable)

  • Work with you on content strategy for the website

  • Website handoff meeting to teach you how to update your site

  • Optional hourly rate support in the 30 days post launch

Typically $5,000- $8,000

Website audit

Already have a full website? Looking to make improvements?

Includes:

  • No commitment discovery call (30 min)

  • Full audit of your website using User Experience Design best practices and industry standards

  • Delivery of actionable recommendations in PDF

Starting at $1,500